Brazil · Law · Legislation

Law on Regulation of Advertising of Food to Children in the State of Bahia

Objectives:

Law regulating advertising targeted at children

Scope:

The law bans advertising of unhealthy foods and beverages directed at children. Especially, those with low nutritional value, as well as those high in sugar, saturated fat, or sodium (article 1).

Additionally, it states that a warning is need when there is an advertising broadcasted within the allowed time frame. Its content should be on the harms caused by obesity (article 2).