Food laws and decisions: Marketing

The policy category “Marketing” focuses on restrictions on the advertising, promotion, and/or sponsorship of unhealthy food and beverages. This category includes policies such as restricting advertising on TV or banning the use of cartoon mascots in the packaging of certain foods and beverages.

Marketing related food laws and decisions

  • Mexico · Mexico · Decision · Judicial

    Desde el Corazón del Fruto, S.A. de C.V. v Government

    2020 In 2020, plaintiff filed an amparo measure against the Modification of the Mexican Official Norm that regulates the General labelling specifications for pre-packaged food and non-alcoholic beverages.

    • MarketingLabelingFundamental RightsContent regulation
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  • Mexico · Mexico · Decision · Judicial

    Santa Clara, S.A. de C.V. v. Government

    2022 In 2020, plaintiff filed an amparo measure against the Modification of the Mexican Official Norm that regulates the General labelling specifications for pre-packaged food and non-alcoholic beverages.

    • MarketingLabelingContent regulationFundamental Rights
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  • Brazil · Brazil · Law · Legislation

    Law on the Prohibition of the Commercialization and Advertising of Products Related to Childhood Obesity in the Municipality of Niteroi

    Nov. 19, 2009 Law on the prohibition of the commercialization, acquisition, manufacturing, distribution, and advertising of products related to childhood obesity. This law has been amended by Law No. 3766 of 2023, and...

    • MarketingSchool Environment
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  • Brazil · Brazil · Law · Legislation

    Law on the Prohibition of the Commercialization and Advertising of Ultraprocessed Products in the Municipality of Niterói

    Jan. 06, 2023 It amends the Law No. 2659 of 2009 that aims to prohibit the sale, purchase, manufacture, distribution and advertising of products that contribute to childhood obesity

    • MarketingSchool Environment
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  • Colombia · Colombia · Decision · Judicial

    Colombian Parents’ Corporation of Mothers and Fathers, Red PaPaz v. Ministry of Health and Social Protection and others

    Nov. 10, 2022 The plaintiff considers the lack of clear, precise and comprehensible information for consumers on certain products, in order to enable them to make informed choices knowing which products are high...

    • MarketingLabeling
    • 6
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  • Colombia · Colombia · Law · Legislation

    Law for Control, Care and Prevention of Obesity and related NCDs

    Oct. 14, 2009 The purpose of this law is to define obesity and NCDs related to it as a public health priority.

    • MarketingLabelingSchool EnvironmentContent regulation
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  • Mexico · Mexico · Decision · Administrative

    Federal Consumer Protection Agency v. Kellogg Company México, S. de R.L de C.V. (Choco Krispis)

    Oct. 4, 2011 After monitoring food advertisements on TV, the Federal Consumer Protection Agency questioned Kelogg Company Mexico's advertisement on one of their cereals (Choco Krispis) because it contained questionable statements regarding the...

    • Marketing
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  • Mexico · Mexico · Decision · Administrative

    Federal Consumer Protection Agency v. Kellogg Company México, S. de R.L de C.V. (Zucaritas)

    Sep. 28, 2011 After monitoring food advertisements on TV, the Federal Consumer Protection Agency questioned Kelogg Company Mexico's advertisement on one of their cereals (Zucaritas) because it contained phrases subject to misleading minors...

    • Marketing
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  • Barbados · Barbados · Law · Programmatic documents

    National School Nutrition Policy

    Sep. 19, 2022 The National School Nutrition Policy of Barbados seeks to create healthy school environments that enhance student learning and are conducive to the development of healthy lifelong eating and activity behaviors...

    • MarketingSchool Environment
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  • Brazil · Brazil · Law · Legislation

    Law on Advertising of Food to Children in Basic Education Establishments in the State of Bahia

    Dec. 27, 2018 The law amends the previous law No. 13.582 of 2016 to regulate food advertising targeted at children in basic education establishments.

    • Marketing
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  • Brazil · Brazil · Law · Legislation

    Law on Regulation of Advertising of Food to Children in the State of Bahia

    Sep. 14, 2016 Law regulating advertising targeted at children

    • Marketing
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  • Brazil · Brazil · Decision · Judicial

    Brazilian Association of Radio and Television Broadcasts v. Legislative Assembly of the State of Bahia

    Mar. 25, 2021 A direct action of unconstitutionality against a state law from the Legislative Assembly of the State of Bahia [Assembleia Legislativa do Estado da Bahia] prohibiting advertisement targeted at children of...

    • Marketing
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  • Jamaica · Jamaica · Law · Legislation

    Food and Drugs Act

    Aug. 4, 1975 This law is the general law on food, drugs, cosmetics, and devices in Jamaica.

    • LabelingMarketing
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  • Jamaica · Jamaica · Law · Administrative Acts

    Food and Drugs Regulations

    Aug. 4, 1975 This law provides for the regulation of food, drugs, cosmetics and medical devices.

    • Content regulationLabelingMarketing
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  • Jamaica · Jamaica · Law · Programmatic documents

    National School Nutrition Standards

    2021 These Standards seek to define the types of foods and beverages which are restricted, ensure that nourishing food is served more frequently and improve the nutrient quality of school meals....

    • MarketingSchool Environment
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  • Jamaica · Jamaica · Law · Programmatic documents

    National Strategic and Action Plan for the Prevention and Control of Non-Communicable Diseases in Jamaica 2013-2018

    2013 This strategic and action plan aims to "provide a framework and road map for national action to combat non-communicable diseases and injuries and their risk factors in Jamaica within the...

    • Fiscal PoliciesMarketingSchool Environment
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  • Jamaica · Jamaica · Law · Programmatic documents

    National School Nutrition Policy

    2022 This policy seeks to ensure that children entering Jamaican educational facilities are exposed to good nutrition and healthy lifestyles.

    • MarketingSchool Environment
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  • Brazil · Brazil · Decision · Judicial

    Dr. Oetker Brasil Ltda v. Consumer Protection Agency of the State of Sao Paulo

    2017 A lawsuit questioning the legality of a fine issued against Dr. Oetker Brasil Ltda as a punishment for promoting a marketing campaign that targeted children.

    • Marketing
    • 3
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  • Brazil · Brazil · Decision · Administrative

    Consumer Protection Agency of the State of Mato Grosso v. Bayer S.A.

    2016 Administrative decision issuing a fine against Bayer S.A. due to a marketing campaign that targeted children.

    • MarketingLabeling
    • 2
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  • Brazil · Brazil · Decision · Judicial

    Office of the Prosecutor of the State of Santa Catarina v. Empresa de Laticínios Tirol LTDA

    2022 A public civil lawsuit [ação civil pública] due to a marketing campaign titled "Tirolzinho Transfoma", which promoted recycling competitions between schools and distributed products to schoolchildren.

    • Marketing
    • 1
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  • Brazil · Brazil · Decision · Judicial

    Sadia S.A. v. Consumer Protection Agency of the State of Sao Paulo – 2020

    2020 A lawsuit questioning the legality of a fine issued against Sadia S.A. for a marketing campaign that targeted children.

    • Marketing
    • 3
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  • Jamaica · Jamaica · Law · Programmatic documents

    National Operational Action Plan for the Prevention and Control of Obesity in Children and Adolescents in Jamaica (2016-2020)

    Jun. 2016 The National Operational Plan of Action seeks to operationalize the obesity prevention activities of the National Strategic and Action Plan for the Prevention and Control of Non-communicable Diseases (NCDs).

    • Fiscal PoliciesLabelingMarketingSchool Environment
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  • Colombia · Colombia · Law · Legislation

    Family Welfare Law

    Oct. 14, 2009 The law declares obesity and its associated chronic non-communicable diseases (NCDs) s a public health priority, and adopts some measures to control and prevent these diseases.

    • MarketingLabelingSchool Environment
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  • Jamaica · Jamaica · Law · Legislation

    Fair Competition Act

    Mar. 9, 1993 This law provides rules for competitive practices and for the establishment of a Commission.

    • Marketing
    • 1
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  • Jamaica · Jamaica · Law · Legislation

    Consumer Protection Act

    Jun. 1, 2005 This law makes provision with respect to the protection of consumers.

    • Marketing
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  • Brazil · Brazil · Law · Administrative Acts

    Resolution on Advertising and Marketing Communication to Children and Adolescents

    Mar. 13, 2014 This resolution establishes policies on abusive advertising and marketing practices target at children and adolescents.

    • Marketing
    • 1
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  • Brazil · Brazil · Law · Administrative Acts

    Resolution on the Regulation of Food Advertisement

    Jun. 15, 2010 This resolution regulates the offer, promotion, marketing, and other related practices aimed at the dissemination and commercial promotion of foods high in sugar, saturated fat, trans fat, sodium, and beverages...

    • Marketing
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  • Brazil · Brazil · Law · Legislation

    Consumer Defense Code

    Sep. 11, 1990 This law establishes rules of consumer protection and defense, public order and social interest in accordance with articles 5, items XXXII, 170, item V of the Brazilian Federal Constitution and...

    • MarketingLabeling
    • 1
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  • Barbados · Barbados · Law · Legislation

    Protection against Unfair Competition Act

    Mar. 19, 2001 This law provides for the protection against unfair competition.

    • Marketing
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  • Barbados · Barbados · Law · Administrative Acts

    Broadcasting Regulations

    Mar. 5, 2001 These Regulations prohibit certain broadcasts and advertisements.

    • Marketing
    • 1
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  • Barbados · Barbados · Law · Legislation

    Consumer Protection Act

    Jan. 16, 2003 This law provides for matters relating to the protection and safety of consumers, such as the prohibition of unfair trading practices and unfair contract terms.

    • Marketing
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  • Colombia · Colombia · Law · Legislation

    Statute on Consumer Rights

    Oct. 12, 2011 The law seeks to protect and promote the rights of consumers.

    • MarketingFundamental Rights
    • 1
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  • Colombia · Colombia · Law · Programmatic documents

    Policy for Early childhood

    Dec. 3, 2007 The policy seeks to increase development opportunities for early childhood in Colombia, as part of the National Plan of Development [Plan Nacional de Desarrollo], and to implement Colombia's obligations under...

    • Marketing
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  • Mexico · Mexico · Law · Programmatic documents

    National Strategy for the Prevention and Control of Overweight, Obesity and Diabetes

    Nov. 2014 The strategy arises due to the magnitude and frequency with which the population suffers from overweight, obesity, and other NCDs, which cause very high levels of expenditure in the health...

    • LabelingMarketing
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  • Mexico · Mexico · Decision · Administrative

    El Poder del Consumidor v. Coca Cola

    Apr. 28, 2016 El Poder de Consumidor filed a complaint against Coca Cola due to its product Sidral Mundet, advertised since the 1970s with phrases such as “made with apple juice”, to strengthen...

    • Marketing
    • 2
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  • Mexico · Mexico · Law · Administrative Acts

    Regulation of the General Health Law in the Area of Health Control of Advertising

    Sep. 9, 1986 This regulation regulates the advertising of various categories of goods and services.

    • Marketing
    • 1
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  • Mexico · Mexico · Law · Legislation

    Federal Law on Consumer Protection

    Dec. 24, 1992 This law seeks to promote and protect consumer rights and to seek equity, certainty and legal security in relations between providers and consumers. This law has been amended on 9...

    • Marketing
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  • Mexico · Mexico · Decision · Judicial

    Alimentos Del Fuerte S.A. v. Ministry of Education

    Jan. 18, 2017 An ultra-processed food company, Del Fuerte, filed a petition against the Ministry of Health and Education to challenge the ban on the sale of junk food established in schools.

    • Marketing
    • 3
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  • Colombia · Colombia · Decision · Administrative

    Dejusticia v. Gaseosas Posada Tobón S.A.

    2017 Dejusticia sent petition rights and requests for information to entities such as Ministry of Health (Ministerio de Salud), Colombian Institute of Family Welfare (ICBF) (Instituto Colombiano de Bienestar Familiar), Attorney...

    • Marketing
    • 6
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  • Colombia · Colombia · Decision · Judicial

    Colombian Parents’ Corporation of Mothers and Fathers, PaPaz Network v. Caracol Televisión S.A. and RCN Televisión S.A.

    Apr. 2, 2019 In this lawsuit, the Corporación Colombiana de Padres y Madres - RED PAPAZ (Red Papaz) asked the Constitutional Court [Corte Constitucional] if the censorship of the communication campaign "Don’t eat...

    • Marketing
    • 3
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  • Colombia · Colombia · Decision · Judicial

    Educar Consumers v. Superintendence of Industry and Trade

    Aug. 25, 2017 In this lawsuit, the plaintiff, Colombian Association of Consumer Education [Asociación Colombiana de Educación al Consumidor], asked the Constitutional Court [Corte Constitucional] if the order to stop a public information...

    • Marketing
    • 6
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  • Brazil · Brazil · Decision · Administrative

    Consumer Protection Agency of the State of Paraná v. Danone LTDA

    Apr. 12, 2018 An administrative decision imposing a fine on Danone due to a marketing campaign that targeted children.

    • Marketing
    • 4
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  • Brazil · Brazil · Decision · Judicial

    Office of the Prosecutor of the State of Sao Paulo v. Pandurata Alimentos LTDA

    Mar. 10, 2016 A public civil lawsuit [ação civil pública] due to abusive marketing targeting children and "product tying" (the practice of selling one product or service as a mandatory addition to the...

    • Marketing
    • 9
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